Technical Innovation Center, Inc.

Inc. TRIZ training, consulting, and publishing services

40 Principles: Extended Edition

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40 Principles: Extended Edition
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Description

TRIZ Keys to Technical Innovation

Author: Genrikh Altshuller
With commentary by: Dana W. Clarke, Sr.
With additional material by: Lev Shulyak & Leonid Lerner
Drawings by: Uri Fedoseev
Translated and edited by: Lev Shulyak & Steven Rodman

This new Extended Edition of Atshuller's 40 Principles has been redesigned and improved over previous editions. It now includes new sets of explanatory examples for each Principle by American TRIZ expert Dana W. Clarke, Sr. These new examples, in conjunction with the original illustrations, offer a much more complete view of how each Principle may be applied to innovative problem solving. The publication also includes a 16in. x 21in. pull-out contradiction matrix. As before, this illustrated book of the TRIZ 40 principles acts as a "How to" book for learning the way in which Altshuller's 40 Principles are used in developing solution concepts for technical contradictions.

"This book provides a turbo-powered additive to anyone's thought process for creating change."
Jerry L. Spight, President, Prizm Q, Inc.

"TRIZ is a treasure."
George M. Prince, Co-founder of Synectics, Inc.

"TRIZ can help technical innovation in a systematic way and help corporations and individuals reach their peak potential."
Daniel Burrus, Burrus Research Associates, Inc.TRIZ Keys to Technical Innovation

Author: Genrikh Altshuller
With commentary by: Dana W. Clarke, Sr.
With additional material by: Lev Shulyak & Leonid Lerner
Drawings by: Uri Fedoseev
Translated and edited by: Lev Shulyak & Steven Rodman

This new Extended Edition of Atshuller's 40 Principles has been redesigned and improved over previous editions. It now includes new sets of explanatory examples for each Principle by American TRIZ expert Dana W. Clarke, Sr. These new examples, in conjunction with the original illustrations, offer a much more complete view of how each Principle may be applied to innovative problem solving. The publication also includes a 16in. x 21in. pull-out contradiction matrix. As before, this illustrated book of the TRIZ 40 principles acts as a "How to" book for learning the way in which Altshuller's 40 Principles are used in developing solution concepts for technical contradictions.

"This book provides a turbo-powered additive to anyone's thought process for creating change."
Jerry L. Spight, President, Prizm Q, Inc.

"TRIZ is a treasure."
George M. Prince, Co-founder of Synectics, Inc.

"TRIZ can help technical innovation in a systematic way and help corporations and individuals reach their peak potential."
Daniel Burrus, Burrus Research Associates, Inc.

 

Volume discounts are available:

# of copies           Unit Price

 

5+                        $50

10+                      $45

25+                      $40

36 (1 case)           $35

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